Rebranding in focus...
Visual Displays design, supply, install and support visual display systems for the ProAV channel, and truly are experts in their field.
As exclusive distributors in UK and Ireland for dnp denmark - the world's leading supplier of optical projection screens for high quality display solutions - Visual Displays offer honest, unbiased guidance for exceptional results and optimum value whatever your display requirements.
Bluegreen's work with the Bedford-based company involved a complete rebranding coupled with a new, fully responsive website and associated launch material.
You can view the website here.
“Working with Bluegreen has been my best marketing experience bar none! With our rebranding and new website we now have the best virtual shop front I’ve ever had in any business I’ve been involved with, giving me confidence that we’re in the best condition possible to address 2020’s economic uncertainties.”
Greg Jeffreys, Director
Projecting a new brand...
Visual Displays required a new and dynamic rebrand and our logo solution incorporates the idea of multiple screen sizes and shapes with a modern take on the projected light colours of red, green and blue.
Displaying the brand evolution...
We produced a direct mail solution that was sent out to all company contacts as part of the rebrand launch which showed the evolution of the brand whilst retaining the core values that make Visual Displays stand out in the ProAV sector.
Creating a knowledgeable website...
Part of Visual Displays' requirements was that the website was not to be a simple reselling portal, but was to provide information, examples, industry standards and key calculator tools to allow customers to ensure that they were able to source the very best solution to their display needs.
Visual Displays offer their customers the assurance that “from the thousands of options out there, only one is the best. We help you find it, even if we can’t supply it.”
A fully responsive website was created that provides a massive knowledge 'hub' covering technology and solutions, case studies and a vast tools and resources section, containing information key to helping users make an informed choice and avoid the common pitfalls when sourcing display screens and projector systems.
Displaying the visuals…
In addition to commissioning staff profile photography, Bluegreen created a series of icons used across the website, in particular in the tools and resources section to help aid navigation, along with a series of technical diagrams to illustrate key points.
Being visual online…
In addition to helping Visual Displays improve their rankings on Google via an ongoing SEO campaign, we also manage the company's social media activity across Facebook, Instagram, Twitter and LinkedIn.
Displaying? Let's talk.